The Cloud

News, trends and insight on driving growth through consumer engagement

Are your employees graduates of MSU?

Are your employees graduates of MSU?

I’m not talking about Mississippi, Michigan or Missouri State University. It’s Mark from SilverCloud’s Customer Success team, and I thought I’d share a funny story with you. Last week, I was on a call with the CEO and COO of a terrific institution. We were discussing the very common challenges they’re having with employees, and…

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Smart Financial Presents: How to Provide Superior Service

Smart Financial Presents: How to Provide Superior Service

Michael Warrell, Senior Vice President of Member Services at Smart Financial Credit Union located in Houston TX, shares how he has been able to provide his members with superior service while boosting sales. Mike’s approach to service has delivered: 138% increase in direct deposit usage from 8% to 46% 372% increase in new credit card…

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NCUA notes SilverCloud in 2014 accomplishments

NCUA notes SilverCloud in 2014 accomplishments

Washington, D.C. The 2014 NCUA OSCUI Accomplishments report calls out SilverCloud numerous times (branded by the NCUA as FAQ+). The NCUA report even allows users to click on “FAQ+” within the report to ask questions and get answers – through their use of SilverCloud. Click here to see the NCUA report Well done NCUA OSCUI…

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9 Banks & Credit Unions launch SilverCloud in Q1

9 Banks & Credit Unions launch SilverCloud in Q1

Portsmouth, NH –– SilverCloud, a SaaS company specializing in digital support solutions for banks and credit unions, announces clients going live with new services in Q1. These organizations drive more consumer engagement and business through the use of SilverCloud. These clients include: SilverCloud Consumer Support for Mobile Solution BankMobile New Virtual Bank Phoenixville, PA Landmark FCU…

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Why Digital Self-Service is Critical

Why Digital Self-Service is Critical

By Amber Robinson Members are looking for ways to easily connect with their credit union through a variety of different channels; ranging from branch interactions to digital service points. They are not only asking for, but expecting reliable and accurate self-service solutions. According to the January 2014 McKinsey Quarterly, 75% of members prefer online service…

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Smart Financial: Partnering to Provide Superior Service

Smart Financial: Partnering to Provide Superior Service

  Susan Chapman, VP and CMO at Smart Financial Credit Union walks through how their focus on providing superior service to every member has paid off. Their vision to be the financial services provider most admired for its people, performance and innovation meant that they needed to find a way to bridge the gap between…

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Mill City Credit Union presents: The Mill City Playbook!

Mill City Credit Union presents: The Mill City Playbook!

Marlo Hirl, VP of Marketing and Business Development at Mill City Credit Union and Kathy Dahl, Marketing e-Channels Developer, demonstrate how their focus on e-channel development with the use of SilverCloud’s Consumer Support  has accelerated their member communications and marketing to help increase member satisfaction and deepen relationships. Mill City Credit Union knows how to…

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Case Study: Evolve Credit Union saves money, improves call center service and grows within 1 year of SilverCloud implementation

Case Study: Evolve Credit Union saves money, improves call center service and grows within 1 year of SilverCloud implementation

Tori Burton, VP of Marketing at Evolve Credit Union of El Paso, Texas, demonstrates what her organization has done to provide superior service, cut costs, and drive new opportunities at Evolve Credit Union. Tori illustrates the positive service and financial impacts to her credit union’s call center and online channels. Some of the results within the…

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