Recorded Webinar

Google's Exiting Banking Site Search: What Now?

What the sunsetting of Google’s Site Search means and what other banking site searches are missing.

If you haven’t heard already, Google is sunsetting its Google Site Search product with a complete shut down expected next year. Thousands of banks and credit unions rely on Google Site Search or other search engines for their external website search engine. 

 But have you stopped and thought whether or not a web-site search is even relevant in today’s banking environment? 

View the recording to learn what Google and Amazon know about site search that banking site searches do not. Learn how content, placement, and the type of questions on banking consumers’ minds play a role in driving people to use and value your bank or credit union’s site. 

 In this webinar, you’ll learn:

  • Data and insights behind what customers and members are really searching for on your website.
  • What Google and Amazon are doing in their native environments to enable people to find what they’re looking for. Hint: It isn’t just technology. 
  • How to gain a clearer picture of how visitors are using your site and how to convert greater numbers of them into leads. 

Speakers

Al Rosenbaum
EVP Customer Success
SilverCloud Inc.

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