When Bank of Oakridge implemented a self-service solution with 24/7 access across their digital channels, they had no idea how impactful it would be. The credit union quickly saw their daily call volume decrease by more than 20 percent, while the account maintenance backlog dropped more than 66 percent. Customer satisfaction sky rocketed, and employees…
Banks and credit unions, like so many other businesses today, need to implement digital strategies that will help them succeed in an increasingly competitive marketplace. Search engine optimization (SEO) is one of the most important components of such a strategy. But to get SEO right you need to implement several tactics and ensure you are…
Financial services marketing can be a challenge, especially with the many regulatory and compliance restrictions. But marketing has never been more important for banks and credit unions. Today, the competition is greater than ever as fintech firms and giants like Google and T-Mobile enter the space. That’s why we compiled this list of bank and…
Banks that hope to compete in today’s market must put the consumer first. In the current market, that means focusing on digital channels. As more and more consumers prefer to bank online, via a tablet, desktop or mobile phone, banks must find a way to offer the best digital experience possible. Often, one of the…
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