Customer Experience

SilverCloud’s Curated Best-of-Netflix List

Netflix has made its way into the hearts, homes — and wallets — of America’s households. It’s easy-to-use interface, compelling content, and superb customer experience keep us coming back for more. What can credit unions and banks learn from Netflix’s digital prowess to better service and engage their own members /customers, and increase products per consumer?…

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Highlights from the 2019 Financial Brand Forum

Highlights from the 2019 Financial Brand Forum

We just returned from the Financial Brand Forum feeling rejuvenated by the original perspectives, new faces, and invigorating conversations we encountered! Taking place at Caesars Palace in Las Vegas, Nevada the Forum is banking’s premier conference on marketing, customer experience, data analytics and digital transformation. With over 2,000 banking professionals in attendance from over 750…

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Improve Customer Service at Your Credit Union or Bank with Live Chat

Improve Customer Service at Your Credit Union or Bank with Live Chat

When Bank of Oakridge implemented a self-service solution with 24/7 access across their digital channels, they had no idea how impactful it would be. The credit union quickly saw their daily call volume decrease by more than 20 percent, while the account maintenance backlog dropped more than 66 percent. Customer satisfaction sky rocketed, and employees…

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10 Ways Banks and Credit Unions Can Better Manage Complaints

10 Ways Banks and Credit Unions Can Better Manage Complaints

Without the ability to properly and effectively manage customer complaints, banks and credit unions put customer retention at risk, a direct factor in bottom line profitability. Furthermore, bank complaints and credit union complaints are closely watched by regulators meaning that more complaints means more scrutiny from regulatory agencies. So, while customer complaints are not a…

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Arizona Federal: The Secret to 95% Employee Satisfaction

How Arizona Federal Credit Union’s Employees get Answers From Their Intranet and Free up Key Go-To People Arizona Federal Credit Union faced a problem. Employees were not able to access the information they needed quickly or efficiently through their intranet, which meant members seeking help were waiting on hold. Consistency, availability, and accuracy of information…

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8 Ways to Improve Your Bank or Credit Union’s Customer Service

8 Ways to Improve Your Bank or Credit Union’s Customer Service

Providing exceptional customer service in your bank or credit union is important, helping to attract and retain customers in a competitive landscape. As technology becomes more robust and customer-buying habits shift, banks and credit unions must constantly be looking for areas of innovation and ways to meet the demands of a 21st-century customer. If you…

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